Insights

Stories with spikes

Stay in the loop and in the know. Gathered here, you will find a collection of news, insider insights, expert notes and success stories that will keep you both inspired and informed about what’s going on at Siili.

The Digital Master’s Guide – built to serve vessels

Siili Maritime and Fintraffic VTS brought together a wide group of stakeholders to compile this scattered information and introduce a new, digital Master's...

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A bottom-up approach to designing trustworthy AI solutions

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The Siili way to AI – responsible and human-centered

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IT Trends 2022

Sanna Vainionpää, Principal Consultant, Digital Strategy Director in DX Commercial: 1. The first pioneering organizations are beginning to realize the...

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Why don't Data Strategy exercises meet their goals and how could Design Thinking help here?

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What Is Digital Customer Experience and Why Is It So Important

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Drive Decision Making with Data & AI

The continuing acceleration of change across the business landscape means that many organizations are facing data overload. Pivotal decisions are being made...

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The Future of Retail Customer Experience

Change is coming – personalization, reasons to visit stores, and the role of store personnel in focus

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KEIs – Key Experience Indicators to transform your knowledge of your business

NPS is, to be frank, quite a blunt metric. It does not give actionable insights that would help improve customer experiences, just a hint on if something is...

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Quo vadis, Digital Director – where is your modernization project going?

The emergence and advancement of digitalisation, fueled by the COVID-19 pandemic, has been talked about to exhaustion. There have been future visions of a...

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