News and insights
In a landscape crowded with hype, Siili delivers what matters: real-world impact. We are pioneering AI-driven software solutions grounded in deep technical craft, strategic foresight, and domain expertise.
Crafting digital experiences: A digital marketing maturity and personalization capabilities map
To reach success, organizations need to understand their current digital marketing maturity; what opportunities and challenges does the current maturity level...
Read Post
Recommender engines – the journey from rule-based systems to machine learning applications
Recommender engines and personalization are everywhere An engaging front page of an e-business website nowadays often consists of a set of banners representing...
Read Post
Crafting a Customer Experience Strategy
Customer Experience as a sustainable competitive advantage At Siili, we believe that companies can build sustainable competitive advantage by focusing and...
Read Post
Maximize customer lifetime value with data, analytics and machine learning
Since customer experience is an interdisciplinary field, it requires an interdisciplinary approach that combines strategy, design, data, analytics, and machine...
Read Post