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Digital solutions that scale ambition into measurable impact
At Siili, we help forward-looking companies solve complex challenges and unlock new growth through digital transformation.
Whether it’s entering new markets, launching next-generation services, or modernizing critical systems, we deliver solutions that drive real business outcomes.
5 Ways to ensure your design system doesn't fail
The reality is often a bit more stark. However, building a design system, and then having it collapse, is both a costly and frustrating failure. How to avoid...
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The future of retail customer experience
Change is coming – personalization, reasons to visit stores, and the role of store personnel in focus
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KEIs: Key Experience Indicators to transform your knowledge of your business
NPS is, to be frank, quite a blunt metric. It does not give actionable insights that would help improve customer experiences, just a hint on if something is...
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Quo vadis, Digital Director? Where is your modernization project going?
The emergence and advancement of digitalisation, fueled by the COVID-19 pandemic, has been talked about to exhaustion. There have been future visions of a...
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Data-drivenness is the lifeblood of unified digital customer experience
DX development is a customer-centric approach complemented with data-driven methodology to strengthen the necessary customer understanding, blended with...
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How to ensure successful delivery of the expected value in large scale projects
Large-scale projects aim to reform processes and successfully execute new business strategies. However, the risk of exceeding planned budgets, missing time...
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Crafting digital experiences: A digital marketing maturity and personalization capabilities map
To reach success, organizations need to understand their current digital marketing maturity; what opportunities and challenges does the current maturity level...
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Recommender engines – the journey from rule-based systems to machine learning applications
Recommender engines and personalization are everywhere An engaging front page of an e-business website nowadays often consists of a set of banners representing...
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Crafting a Customer Experience Strategy
Customer Experience as a sustainable competitive advantage At Siili, we believe that companies can build sustainable competitive advantage by focusing and...
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